Warning Signs Does your business plan contain these warning signs

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Every business must have a business plan, no matter how big or small. Many do, of course, but companies that are focused, structured and effective tend to have taken the time to really think about what your goals and the steps you must take to reach them.
That said, it makes sense to prepare a business plan if it is not realistic. It is important to take time to step back and think about how your business operates in the real world. These are some signs that your business plan may not be realistic.

This is common – as many new business owners simply calculate the cost and time to sell a unit, then multiplied by more than a year.

I do not think is how many customers are required to sell at that level, how long it takes to configure the distribution channel, the number of staff required to support the sales and after sales at that level.

If the number of its forecast is very similar, it probably is. Set goals for your business conservative and consider the limitations in developing their forecasts.
You have the feeling of their product sells, you have no proof

Unfortunately, friends and family are unlikely to tell you the idea that business is poor. If that is their only source of market research, may be in trouble. proper investigation of your business idea does not have to be difficult but is crucial to build on what your target market really thinks about your idea.
You are going to beat the competition on price alone.

Price competition alone is a very risky strategy. It puts pressure on profit margins immediately, and often means you need to move large volumes to make a reasonable profit. It also often leads to a “race to the bottom” as competitors lower their prices too. When this happens, the one with the deepest pockets usually going to win, at the expense of other competitors.
You are going to beat the competition based on service only.

Once you have a small number of customers who are able to give a high level of care and service. But as you grow, you can not maintain the same amount of attention and time. It may be fine if the service level expectations are realistic, but if not this type of model is not sustainable if you want to grow.
You do not have measurable business objectives.

Too many business plans that state goals are not measurable. Things to improve my lifestyle “sounds good, but how to measure their performance against a target as.

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